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Accordingly, Taylor Swift became a billionaire in October 2023 thanks to income from The Eras Tour and other musical activities. She is the first artist to become a billionaire solely through music activities, not entering the cosmetics and fashion business like other entertainment billionaires such as Rihanna and Beyoncé and Jay-Z.
Taylor Swift’s assets include $500 million (VND 12,142 billion) accumulated from copyrights and tours, $500 million (VND 12,142 billion) from a massive music treasure and $125 million (3035 billion VND) from real estate. In 2021, the female singer began re-recording old albums, instead of the original album copyright being sold to producer Scooter Braun.
Taylor Swift debuted in the entertainment industry in 2004 and quickly achieved success with the nickname “country music princess”. The female singer gradually turned to Pop music and won up to 12 Grammy awards, was the owner of a huge hit and a sold-out tour.
According to research company AskPro, The Eras Tour has earned up to 2.2 billion dollars (about 54,000 billion VND) in ticket sales in North America alone. Wherever Taylor Swift goes, she stimulates the economy, bringing in a series of tourists, leading to increased demand for services. This tour has not ended and will still continue in 2024. The media calls The Eras Tour the “most successful” tour of an artist who is still in his commercial peak.
Taylor Swift has accumulated a huge fortune and also knows how to spend money. The singer’s real estate investment portfolio has a total value of 80 million dollars (1966 billion VND). The owner of the hit You Belong With Me owns an apartment in Nashville, a villa in Beverly Hills, a coastal villa in Rhode Island, and a building worth 40 million dollars (983 billion VND) in New York. The female singer is also rumored to own a Dassault private jet worth $26 million (639 billion VND).
Taylor Swift is also extremely generous with charitable donations. The female singer supported organizations and individuals with money after natural disasters, established an Education Center named after herself, and awarded scholarships to public schools in New York. In addition, the female singer has many times made small and direct donations to help difficult situations. Even during The Eras Tour, Taylor Swift also donated to food banks across America.