Not long afterJennieofficially announced the establishment of ODDATELIER to develop an independent career, YG also issued a final statement on the individual contracts of BLACKPINK members. Accordingly, the group reached an exclusive agreement for group activities, but all four members Jennie, Jisoo, Rosé and Lisa did not sign a new solo contract. This information caused a stir in the media. Despite many speculations, BLINKs are still confused about how BLINK will operate in the futureBLACKPINK.

Recently, Jennie announced the establishment of ODDATELIER to develop an independent career

YG released a final statement on the individual contracts of BLACKPINK members on the morning of December 29

On the afternoon of December 29, after YG’s announcement, Korean media reported exclusively revealing an important character following Jennie leaving the company to return to ODDATELIER. Specifically, two close managers of Jennie have transferred from YG to the ODDATELIER team. Both have followed the female idol from the beginning, closely following each career milestone over the past 7 years.

Jennie’s two close managers have moved from YG to the ODDATELIER team

“When Jennie founded OA, she decided to work with her current YG managers who knew her best and had been with her for a long time instead of new employees ,” said an industry insider. disclosure. This makes BLINKs extremely secure. It can be seen that Jennie is very oriented towards the future and has a reliable team by her side.

ODDATELIER has completed registration procedures from Jennie since November 2023. In her introductory letter, Jennie affirmed that this would be the place to develop all her solo activities as an artist. Jennie’s upcoming solo album will be completed, released and promoted by ODDATELIER. At the time of publication, Jennie’s company website crashed due to too much traffic. The Instagram page officially reached 1 million followers after just a few days of publication. That’s enough to prove Jennie’s appeal, as expected of her reputation as a “global it girl”.

ODDATELIER continuously updates about Jennie and her recent personal work

Currently, ODDATELIER has begun updating Jennie and her recent personal jobs. This label’s arrangement of order, images, and artist introductions received a rain of compliments for being too professional and filled with Jennie’s personal colors. Knet seemed extremely excited about the new direction of the female rapper from BLACKPINK. Even though it has just started operations, many people have commented that ODDATELIER “beats YG” in terms of caring for and developing artists.

Knet’s reaction:

– Nothing is hundreds of times better than YG.

– Choose a really good name “ODD ATELIER”. Sounds like a fashion brand name.

– Beautiful and has a great vibe. Like Jennie’s portfolio.

– The company broke YG, it was right to leave.

– In less than a day, ODDATELIER’s Insta has more than 1 million followers. Still increasing.

– Compile all of Jennie’s achievements.